Allurent Inks Deal With GSI

Cambridge, MA-based e-commerce firm Allurent announced it has forged a stragetic partnership with King of Prussia, PA’s GSI Commerce. Under the agreement, GSI will integrate Allurent’s tools into its e-commerce platform and will also take an equity stake in the Cambridge startup. Financial terms were not disclosed.

Author: Rebecca Zacks

Rebecca is Xconomy's co-founder. She was previously the managing editor of Physician's First Watch, a daily e-newsletter from the publishers of New England Journal of Medicine. Before helping launch First Watch, she spent a decade covering innovation for Technology Review, Scientific American, and Discover Magazine's TV show. In 2005-2006 she was a Knight Science Journalism Fellow at MIT. Rebecca holds a bachelor's degree in biology from Brown University and a master's in science journalism from Boston University.