GM Savors A123Systems and Coskata Deals Amid Dreams of Clean Vehicles That Can’t Crash

When General Motors unveiled its lavish 330-acre, Eero Saarinen-designed technical center in 1956, company president Harlow Curtice cruised to the podium in a shark-finned, bubble-domed Firebird II gas turbine experimental car. “We must put more emphasis on basic research, pure research,” Curtice declared, later adding, “I hope you will come to regard the General Motors technical center in the same way I do—as one of the nation’s great resources—more important even than the natural resources with which we have been endowed.”

More than a half-century later, no one gushes about “pure” research at GM or virtually any other industry lab—competition is too fierce, the pressure to conduct R&D directly relevant to the core business too intense. But that doesn’t mean the nation’s biggest carmaker doesn’t nurture big dreams about the future of vehicles, which run from hydrogen-powered cars to environmentally friendly vehicles that never crash. And it turns out that those dreams have some strong New England connections. So when president of GM North America Troy Clarke came to town yesterday, I asked him about the company’s vision for the future, and how two deals with local roots—its big investments in Watertown, MA’s A123Systems and in Coskata, an Illinois biofuels company backed by Waltham, MA-based Advanced Technology Ventures—fit in. That’s when he started waxing on about new types of batteries and cars that run on your trash.

“In some regards in the auto industry, and I don’t mean to be melodramatic, we’re at the beginning of time again,” Clarke told me. “There’s more technology opportunities than I think there have been since the industry started a hundred years ago.”

He was speaking primarily about the forces at work around climate change, the cost of petroleum-based fuels, and energy security. And he posed the problem, “How much can we afford to invest in infrastructure for personal transportation, and what are the costs of that?”

An unexpectedly introspective question, perhaps, from the man in charge of GM’s North American operations. But it’s probably good news that despite the pressures of the day, GM is spending some time looking ahead 50 years or more. And the automaker has plenty of projects on all these fronts, work I couldn’t sum up in a short article. But its hydrogen-powered fuel cell activity, to take just one example, is evidenced in Project Driveway, an effort announced last fall to put a test fleet of 100 cars with hydrogen fuel cells on the roads (85 of these have already been deployed, Clarke says). And Clarke spoke pretty passionately about the company’s farther-out visions, which include lightweight and fuel-efficient cars that are also safe (you can make lightweight cars now out of exotic and costly materials, Clarke says, but not only are they expensive, they don’t pass crash tests).

The solution, says Clarke: “I just have to make sure the vehicle doesn’t crash.” He sketched out a future of networked roadways and cars that talk to each other, with vehicle override systems taking control when needed. For those who might not like the idea of a car taking control of its owner, he points out that vehicles like the Chevrolet Corvette already have override systems that help owners drive much better in tough conditions. “Could you [make] a vehicle that couldn’t run into something? Yeah, I think you could,” Clarke says.

To that end, GM has been sponsoring work at places like Carnegie Mellon University, where it teamed up with the school’s engineers and computer scientists to enter an autonomous vehicle in DARPA’s Urban Challenge last fall.

But a road system without crashes is probably many decades away—and I wanted to know about some local investments poised to lead to commercial products much sooner. The first was GM’s contract with A123Systems,

Author: Robert Buderi

Bob is Xconomy's founder and chairman. He is one of the country's foremost journalists covering business and technology. As a noted author and magazine editor, he is a sought-after commentator on innovation and global competitiveness. Before taking his most recent position as a research fellow in MIT's Center for International Studies, Bob served as Editor in Chief of MIT's Technology Review, then a 10-times-a-year publication with a circulation of 315,000. Bob led the magazine to numerous editorial and design awards and oversaw its expansion into three foreign editions, electronic newsletters, and highly successful conferences. As BusinessWeek's technology editor, he shared in the 1992 National Magazine Award for The Quality Imperative. Bob is the author of four books about technology and innovation. Naval Innovation for the 21st Century (2013) is a post-Cold War account of the Office of Naval Research. Guanxi (2006) focuses on Microsoft's Beijing research lab as a metaphor for global competitiveness. Engines of Tomorrow (2000) describes the evolution of corporate research. The Invention That Changed the World (1996) covered a secret lab at MIT during WWII. Bob served on the Council on Competitiveness-sponsored National Innovation Initiative and is an advisor to the Draper Prize Nominating Committee. He has been a regular guest of CNBC's Strategy Session and has spoken about innovation at many venues, including the Business Council, Amazon, eBay, Google, IBM, and Microsoft.