Mobile Marketing and Advertising

It’s almost time for the next Mobile Monday Boston meetup. May’s session will focus on the market for advertising on mobile platforms, which happens to be the focus of several Boston-area companies, such as ThirdScreen Media. A panel of experts will ask whether mobile advertising is a real business yet.

Panelists will include:Phuc Truong – Managing Director US, Mobile Marketing, Mobext (a division of Havas)
Alan Rambam – Senior VP Fleishman-Hillard and founder NGT group
Chad Stoller – Executive Director, Emerging Platforms, Organic, Inc.
Eswar Priyadarshan – CTO, QuattroWireless
Jeff Ostiguy – VP of Business Development, g8wave
Kent Johnson – Director of Business Operations, ThirdScreen Media (a division of AOL)
Scott Silk – CEO, Action Engine

Information here, registration here.

Author: Wade Roush

Between 2007 and 2014, I was a staff editor for Xconomy in Boston and San Francisco. Since 2008 I've been writing a weekly opinion/review column called VOX: The Voice of Xperience. (From 2008 to 2013 the column was known as World Wide Wade.) I've been writing about science and technology professionally since 1994. Before joining Xconomy in 2007, I was a staff member at MIT’s Technology Review from 2001 to 2006, serving as senior editor, San Francisco bureau chief, and executive editor of TechnologyReview.com. Before that, I was the Boston bureau reporter for Science, managing editor of supercomputing publications at NASA Ames Research Center, and Web editor at e-book pioneer NuvoMedia. I have a B.A. in the history of science from Harvard College and a PhD in the history and social study of science and technology from MIT. I've published articles in Science, Technology Review, IEEE Spectrum, Encyclopaedia Brittanica, Technology and Culture, Alaska Airlines Magazine, and World Business, and I've been a guest of NPR, CNN, CNBC, NECN, WGBH and the PBS NewsHour. I'm a frequent conference participant and enjoy opportunities to moderate panel discussions and on-stage chats. My personal site: waderoush.com My social media coordinates: Twitter: @wroush Facebook: facebook.com/wade.roush LinkedIn: linkedin.com/in/waderoush Google+ : google.com/+WadeRoush YouTube: youtube.com/wroush1967 Flickr: flickr.com/photos/wroush/ Pinterest: pinterest.com/waderoush/