RFID Kits Go On Sale at ThingMagic Store

Last week we wrote about ThingMagic’s compact new RFID reader, Astra, which is designed to fit into small spaces such as office ceilings, allowing more kinds of organizations to use RFID technology to track tagged items. This week ThingMagic is bringing out an additional set of products intended to help organizations experiment with RFID technology.

It’s a trio of “development kits” that include all the hardware and software engineers need to write and read RFID tags. The kits, which are available from a ThingMagic web storefront that opened today, cost $1,495 and include one of the company’s three embedded RFID reader modules along with a chassis, connectors, antenna cable, power converter, and other hardware. The kits also come with ThingMagic’s RFID firmware (which is the same for all three reader modules) and sample RFID tags.

ThingMagic M5e C Development KitUp to now, RFID technology has been deployed mainly in warehouses and retail locations, where it’s used to keep track of tagged packages and products. The point of the kits is to help potential ThingMagic customers and partners come up with new applications of RFID technology, moving toward the “Internet of things” envisioned by ThingMagic’s founders.

They could use the development kits, for example, to build and test prototype devices that contain embedded RFID readers, the way ThingMagic itself has worked with Ford Motor Company and DeWalt to put RFID readers in the beds of Ford 150 trucks, where they scan for tagged construction tools.

Many ThingMagic customers and business partners are “eager to explore, research and develop embedded and mobile RFID solutions that require small form factors and low power requirements,” ThingMagic CTO and co-founder Yael Maguire said in a statement. “The development kits include everything they need to experiment with, design and develop RFID applications that meet these needs.”

Author: Wade Roush

Between 2007 and 2014, I was a staff editor for Xconomy in Boston and San Francisco. Since 2008 I've been writing a weekly opinion/review column called VOX: The Voice of Xperience. (From 2008 to 2013 the column was known as World Wide Wade.) I've been writing about science and technology professionally since 1994. Before joining Xconomy in 2007, I was a staff member at MIT’s Technology Review from 2001 to 2006, serving as senior editor, San Francisco bureau chief, and executive editor of TechnologyReview.com. Before that, I was the Boston bureau reporter for Science, managing editor of supercomputing publications at NASA Ames Research Center, and Web editor at e-book pioneer NuvoMedia. I have a B.A. in the history of science from Harvard College and a PhD in the history and social study of science and technology from MIT. I've published articles in Science, Technology Review, IEEE Spectrum, Encyclopaedia Brittanica, Technology and Culture, Alaska Airlines Magazine, and World Business, and I've been a guest of NPR, CNN, CNBC, NECN, WGBH and the PBS NewsHour. I'm a frequent conference participant and enjoy opportunities to moderate panel discussions and on-stage chats. My personal site: waderoush.com My social media coordinates: Twitter: @wroush Facebook: facebook.com/wade.roush LinkedIn: linkedin.com/in/waderoush Google+ : google.com/+WadeRoush YouTube: youtube.com/wroush1967 Flickr: flickr.com/photos/wroush/ Pinterest: pinterest.com/waderoush/