Innovating Through the Downturn: The View from the Nantucket Conference

finance, insurance, and real estate rather than by the traditional cycles of production, employment, and government investment. Unrestrained credit at low prices created a huge supply of “fake money” that drove up housing prices, which led to such brilliant inventions as collateralized debt obligations, which…well, you know the rest.

Janszen said the way out is for governments to direct spending in ways that will nurture a productive economy, shrink the financial economy, and increase personal and national savings. In the ideal new “TECI” economy of the future—dominated by transportation, energy, communications, and infrastructure—there would be hefty incentives for private investment in innovation, he said. “The last thing we want to do is anything to put the golden goose at risk—the chain of entrepreneurship from education to culture to property rights to financing to liquidity through IPOs and mergers and acquisitions,” Janszen said. Adding credibility to his whole argument is the fact that he laid out much of it in a February 2008 article in Harper’s—before the global financial markets really seized up.

In many ways, New England is in good shape to lead the recovery. Rod Brooks pointed out that between iRobot and Foster-Miller, New England has a virtual lock on the military robot business. He said Governor Deval Patrick and the Massachusetts Congressional delegation are quickly getting up to speed on the industry’s importance, and that education efforts like Dean Kamen’s FIRST Robotics competitions are helping to get young people excited about the industry. Brooks wouldn’t give details about what his own company, Heartland Robotics, is up to—but he did say that it’s working on systems that will help American workers be more productive, and that unlike iRobot, it’s “not doing anything with batteries or wheels.”

Sea plant on Siasconset Beach, Nantucket IslandThe video game industry is another regional strong point. The industry is going through tough times overall, with many small and mid-size studios closing down in the last 18 months, said Ian Lane Davis of Rockstar New England (formerly Mad Doc Software) in Andover, MA. But there are also more new gaming companies sprouting up in New England than in any other region, he said. Studios aligned with big game publishers “are growing rapidly, probably more in Boston than anywhere else,” Davis said. Brett Close, CEO of 38 Studios, agreed, citing big anchor companies like Turbine, Harmonix, and Rockstar and calling the local gaming industry “recession resistant” (“No one says recession-proof anymore,” Close added).

It takes courage to be an entrepreneur these days—but to win, you might have to bet big. While most of the Nantucket Conference focused on information-technology entrepreneurship, an excellent closing-day panel, chaired by Nick d’Arbeloff of the New England Clean Energy Council, took a sober look at the cleantech and energy sectors. Hemant Tenaja of General Catalyst said energy startups need to search for new ways to scale up. While venture investors are used to investing $100 million in return for an eventual 20 percent share of a market, he said, they’re not used to investing that much in return for a share of a fraction of a percent—which is the portion of the nation’s ethanol currently coming from cellulosic biofuel producers like GC’s own portfolio company, Mascoma.

Unfortunately, Tenaja predicted, venture funding for more innovation to solve the scale-up problem is going to be scarce throughout the rest of 2009, and it’s going to take the Department of Energy several years to staff up to the point that it’s capable of disbursing stimulus money at a worthwhile rate. What the industry therefore needs, he says, are people who can afford to make big bets. “The typical profile of the entrepreneur who comes into the space is someone who says, ‘I’ve already made enough money—now I want to go for something massive, and I’ll take that risk.’ Those are the guys who resonate with me.”

Author: Wade Roush

Between 2007 and 2014, I was a staff editor for Xconomy in Boston and San Francisco. Since 2008 I've been writing a weekly opinion/review column called VOX: The Voice of Xperience. (From 2008 to 2013 the column was known as World Wide Wade.) I've been writing about science and technology professionally since 1994. Before joining Xconomy in 2007, I was a staff member at MIT’s Technology Review from 2001 to 2006, serving as senior editor, San Francisco bureau chief, and executive editor of TechnologyReview.com. Before that, I was the Boston bureau reporter for Science, managing editor of supercomputing publications at NASA Ames Research Center, and Web editor at e-book pioneer NuvoMedia. I have a B.A. in the history of science from Harvard College and a PhD in the history and social study of science and technology from MIT. I've published articles in Science, Technology Review, IEEE Spectrum, Encyclopaedia Brittanica, Technology and Culture, Alaska Airlines Magazine, and World Business, and I've been a guest of NPR, CNN, CNBC, NECN, WGBH and the PBS NewsHour. I'm a frequent conference participant and enjoy opportunities to moderate panel discussions and on-stage chats. My personal site: waderoush.com My social media coordinates: Twitter: @wroush Facebook: facebook.com/wade.roush LinkedIn: linkedin.com/in/waderoush Google+ : google.com/+WadeRoush YouTube: youtube.com/wroush1967 Flickr: flickr.com/photos/wroush/ Pinterest: pinterest.com/waderoush/