Portland, OR-based Elemental Technologies, a video processing startup, announced today the beta release of its server product, which uses off-the-shelf graphics processing units and advanced software. Elemental Server is meant to help studios, online video platforms, and large Internet video publishers deliver huge volumes of video to consumers smoothly, efficiently, and cheaply. Beta customers include Adobe and Cambridge, MA-based Brightcove. Co-founded in 2006 by CEO Sam Blackman, Elemental has developed software to do efficient encoding and transcoding of video using parallel-processing graphics chips.
Author: Gregory T. Huang
Greg is a veteran journalist who has covered a wide range of science, technology, and business. As former editor in chief, he overaw daily news, features, and events across Xconomy's national network. Before joining Xconomy, he was a features editor at New Scientist magazine, where he edited and wrote articles on physics, technology, and neuroscience. Previously he was senior writer at Technology Review, where he reported on emerging technologies, R&D, and advances in computing, robotics, and applied physics. His writing has also appeared in Wired, Nature, and The Atlantic Monthly’s website. He was named a New York Times professional fellow in 2003.
Greg is the co-author of Guanxi (Simon & Schuster, 2006), about Microsoft in China and the global competition for talent and technology. Before becoming a journalist, he did research at MIT’s Artificial Intelligence Lab. He has published 20 papers in scientific journals and conferences and spoken on innovation at Adobe, Amazon, eBay, Google, HP, Microsoft, Yahoo, and other organizations. He has a Master’s and Ph.D. in electrical engineering and computer science from MIT, and a B.S. in electrical engineering from the University of Illinois, Urbana-Champaign.
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