Link http://www.venturedeal.com/Search/SearchResultTransactionDetail.aspx?TransactionId=0ed5d8ea-1010-483d-9a06-544922647793&Preview=1
Date 2/22/2010
Company Name GreenRoad
Mailing Address 3 Twin Dolphin Drive Redwood Shores, CA 94065
Company Description GreenRoad develops driver safety and risk management technologies that reduce accident rates and lower costs. Our solutions empower drivers to manage their own safety by giving instantaneous, in-vehicle feedback—without privacy invasions. As a result, drivers are motivated to change their behavior behind the wheel.
Proceeds Purposes The Generation IM Climate Solutions Fund, LP has invested $10 million of equity capital in Greenroad to support the expansion of its business. Generation’s investment approach is centered around the idea that sustainability factors must be fully integrated into investment research for superior long-term results.