a big open area in the middle to do podcasting. It’s a really great space, and we’re really excited.”
HubSpot’s Web-based software helps its clients optimize their “inbound marketing” efforts. Inbound marketing is Hubspot’s term for a collection of techniques designed to turn people who visit a company’s website into paying customers. The startup argues that these techniques are more cost-effective than traditional “outbound” marketing such as advertising and direct mail.
Customers apparently agree. HubSpot has 2,300 clients; the October 2009 book Inbound Marketing: Get Found Using Google, Social Media and Blogs, by HubSpot co-founders Brian Halligan and Dharmesh Shah, is selling strongly; and business “is growing at a pretty rapid clip,” Volpe says. “All this hiring we’re doing is not ahead of our revenue curve—it’s because we’ve grown.”
HubSpot’s $16 million Series C venture round in October 2009 brought the company’s total funding to about $33 million. The company can afford to expand to 150 and move into a larger space without increasing the rate at which it’s burning through that money, says Volpe. “We’ve got tons of cash in the bank. All the metrics are moving in the right direction”—which is to say, north.
Author: Wade Roush
Between 2007 and 2014, I was a staff editor for Xconomy in Boston and San Francisco.
Since 2008 I've been writing a weekly opinion/review column called VOX: The Voice of Xperience. (From 2008 to 2013 the column was known as World Wide Wade.)
I've been writing about science and technology professionally since 1994. Before joining Xconomy in 2007, I was a staff member at MIT’s Technology Review from 2001 to 2006, serving as senior editor, San Francisco bureau chief, and executive editor of TechnologyReview.com. Before that, I was the Boston bureau reporter for Science, managing editor of supercomputing publications at NASA Ames Research Center, and Web editor at e-book pioneer NuvoMedia.
I have a B.A. in the history of science from Harvard College and a PhD in the history and social study of science and technology from MIT. I've published articles in Science, Technology Review, IEEE Spectrum, Encyclopaedia Brittanica, Technology and Culture, Alaska Airlines Magazine, and World Business, and I've been a guest of NPR, CNN, CNBC, NECN, WGBH and the PBS NewsHour. I'm a frequent conference participant and enjoy opportunities to moderate panel discussions and on-stage chats.
My personal site: waderoush.com
My social media coordinates:
Twitter: @wroush
Facebook: facebook.com/wade.roush
LinkedIn: linkedin.com/in/waderoush
Google+ : google.com/+WadeRoush
YouTube: youtube.com/wroush1967
Flickr: flickr.com/photos/wroush/
Pinterest: pinterest.com/waderoush/
View all posts by Wade Roush