From Boston to San Diego, Companies Maneuver to Catch Online Video Wave

broaden its online video capabilities by announcing a new software feature that supports the H.264 video standard that Apple selected for its new iPad, as well as the iPhone and iPod Touch. Apple has prompted an intense debate by adopting H.264, one of the non-proprietary video formats emerging as part of the HTML5 standard, and snubbing Adobe’s Flash—the format used by Hulu, Disney, and thousands of other media and game publishers.

VMIX, a Brightcove rival that proclaims it is “technology agnostic” and supports both Flash and HTML5, plans to demonstrate its HTML5 video support for non-Flash devices like the iPad and iPhone at this week’s NAB show. VMIX also is previewing a new video analytics application it has developed that will provide extensive audience information to VMIX customers (mostly media companies) about which of their videos are being viewed—and how often.

“Akamai provides a foundation for us to deliver the highest quality in both live and on-demand video across a broad range of devices,” VMIX CEO Mike Glickenhaus says in a statement issued today. “They also allow us to now offer the very best video analytics to the industry.”

Author: Bruce V. Bigelow

In Memoriam: Our dear friend Bruce V. Bigelow passed away on June 29, 2018. He was the editor of Xconomy San Diego from 2008 to 2018. Read more about his life and work here. Bruce Bigelow joined Xconomy from the business desk of the San Diego Union-Tribune. He was a member of the team of reporters who were awarded the 2006 Pulitzer Prize in National Reporting for uncovering bribes paid to San Diego Republican Rep. Randy “Duke” Cunningham in exchange for special legislation earmarks. He also shared a 2006 award for enterprise reporting from the Society of Business Editors and Writers for “In Harm’s Way,” an article about the extraordinary casualty rate among employees working in Iraq for San Diego’s Titan Corp. He has written extensively about the 2002 corporate accounting scandal at software goliath Peregrine Systems. He also was a Gerald Loeb Award finalist and National Headline Award winner for “The Toymaker,” a 14-part chronicle of a San Diego start-up company. He takes special satisfaction, though, that the series was included in the library for nonfiction narrative journalism at the Nieman Foundation for Journalism at Harvard University. Bigelow graduated from U.C. Berkeley in 1977 with a degree in English Literature and from the Columbia University Graduate School of Journalism in 1979. Before joining the Union-Tribune in 1990, he worked for the Associated Press in Los Angeles and The Kansas City Times.