Woburn, MA-based Incentive Targeting, a provider of Web-based behavioral marketing services for grocery stores, announced it has pulled in a second close of its Series A round of funding, bringing the total to $2.35 million. The round was led by Hub Angels Investment Group and included individual investors and smaller funds, the company’s announcement said. In February, Incentive Targeting raised $1.83 million, which included a conversion of promissory notes from seed investors.
Author: Erin Kutz
Erin Kutz has a background in covering business, politics and general news. She holds a bachelor’s degree in journalism from Boston University. Erin previously worked in the Boston bureau of Reuters, where she wrote articles on the investment management and mutual fund industries. While in college, she researched for USA Today reporter Jayne O’Donnell’s book, Gen Buy: How Tweens, Teens and Twenty-Somethings Are Revolutionizing Retail. She also spent a semester in Washington, DC, reporting Capitol Hill stories as a correspondent for two Connecticut newspapers and interning in the Money section of USA Today, where she assisted with coverage on the retail and small business beats. Erin got her first taste of reporting at Boston University’s independent student newspaper, as a city section reporter and fact checker and editor of the paper’s weekly business section.
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