How Microsoft (and Startups) Can Make Money in Health IT, Personalized Medicine Is a “Crock,” and Other Highlights from the Xconomy Forum

healthcare system in about 23 months. [It’s a] fallacy that this has to be a journey that’s never-ending.” (The Swedish electronic network has more than 600 doctors on it, he said.)

Meanwhile, Friend is on a quest to try to connect the dots between underlying genetic abnormalities and actual symptoms of disease that a doctor can see with conventional diagnostics. But doctors hardly ever gather data on patients that would be useful to help genome scientists make those connections. Friend pointed out that overall, “97 percent of oncology patients don’t get tracked” on their outcomes—that is, there is no clear data on what happens during their course of treatment, and whether their conditions improve or not. This figure struck me as astounding. “We’re living in an ignorance-based world,” Friend said.

He also talked about the need for academic institutions to stop being “ego-driven” and to do things for the greater good, like share their medical research data with colleagues and other institutions. That’s the big idea behind Sage Bionetworks, to create an open-source community for biologists. (This also overlaps with Michael Ball, CEO of Victoria, BC-based GenoLogics, who spoke earlier about combining genomic data with patient records to help create targeted therapeutics.)

Hochman said patient care would be greatly improved if doctors just did what they already know how to do, but in a more efficient way. At Swedish Medical Center alone, if doctors strictly followed the best practices for when they should and shouldn’t prescribe antibiotics, the hospital could save $5 million a year, Hochman said. He didn’t really get a chance to elaborate much on that, but I took his comments to mean IT could play a role in making it easier for doctors to actually follow what are already known as the best medical practices.

But possibly before a lot of new technologies can take hold, Hochman suggested hospitals are just going to start merging as another way to become more efficient. “Healthcare is going to go through a wave of consolidation that we’ve never seen before,” he said.

Author: Gregory T. Huang

Greg is a veteran journalist who has covered a wide range of science, technology, and business. As former editor in chief, he overaw daily news, features, and events across Xconomy's national network. Before joining Xconomy, he was a features editor at New Scientist magazine, where he edited and wrote articles on physics, technology, and neuroscience. Previously he was senior writer at Technology Review, where he reported on emerging technologies, R&D, and advances in computing, robotics, and applied physics. His writing has also appeared in Wired, Nature, and The Atlantic Monthly’s website. He was named a New York Times professional fellow in 2003. Greg is the co-author of Guanxi (Simon & Schuster, 2006), about Microsoft in China and the global competition for talent and technology. Before becoming a journalist, he did research at MIT’s Artificial Intelligence Lab. He has published 20 papers in scientific journals and conferences and spoken on innovation at Adobe, Amazon, eBay, Google, HP, Microsoft, Yahoo, and other organizations. He has a Master’s and Ph.D. in electrical engineering and computer science from MIT, and a B.S. in electrical engineering from the University of Illinois, Urbana-Champaign.