BigDoor Rolls Out Badge-O-Matic Tool

Seattle-based web “gamification” company BigDoor Media rolled out a new tool today called Badge-O-Matic to help online publishers integrate game-like mechanics into websites. Badge-O-Matic allows virtual economy administrators to quickly customize and create a series of badges, popularized by applications like Foursquare, that users automatically receive as rewards for leveling up, performing certain actions, and engaging online. BigDoor Media raised $5 million in Series B funding led by the Foundry Group in June.

Author: Thea Chard

Before joining Xconomy, Thea spent a year working as the editor of another startup, the hyperlocal Seattle neighborhood news site QueenAnneView.com. She holds a bachelor's degree from the University of Southern California, where she double-majored in print journalism and creative writing. While in college, Thea spent a semester studying in London and writing for the London bureau of the Los Angeles Times. Indulging in her passion for feature writing, she has covered a variety of topics ranging from the arts, to media, clean technology and breaking news. Before moving back to Seattle, Thea worked in new media development on two business radio shows, "Marketplace" and "Marketplace Money" by American Public Media. Her clips have appeared in the Los Angeles Times, the Santa Monica Daily Press, Seattle magazine and her college paper, the Daily Trojan. Thea is a native Seattleite who grew up in Magnolia, and now lives in Queen Anne.