Ambiq Micro Gets $2.4M to Develop Ubiquitous Microcontrollers for Smart Credit Cards, Homes

Ambiq Micro, an Ann Arbor, MI, startup developing low-power microcontrollers for smart credit cards and ultralong-life sensors for homes and buildings, has attracted $2.4 million in seed funding, the company announced yesterday. The money comes from lead investor DFJ Mercury, along with ARM, Draper Fisher Jurvetson, Cisco, The Frankel Fund, Huron River Ventures, and a number of private investors.

When I last spoke with company chief Scott Hanson in July, he had just won $250,000 from DFJ and Cisco in a business plan competition. He also told me that a million-dollar seed round of funding was coming within the next two months. Well, he was a couple of months off, but his company got well more than a million to help commercialize its technology.

Renaissance Venture Capital, Michigan’s “fund of funds,” has invested $3 million in DFJ Mercury on the promise that the Texas-based venture firm will invest in Michigan companies. The Ambiq Micro investment shows that DFJ Mercury is serious about that promise. DFJ Mercury’s other Michigan investments include Swift Biosciences in Ann Arbor and Kabongo, an educational IT company with offices in Ann Arbor.

“DFJ Mercury is excited to support Ambiq Micro in its efforts to bring world-class ultra-low power microcontrollers to market,” DFJ Mercury Managing Director Ned Hill said in a prepared statement. “Ambiq provides proven technology that enables new products where the requirements for significant battery life extend far beyond the capabilities available today.” 

Author: Howard Lovy

Howard Lovy is a veteran journalist who has focused primarily on technology, science and innovation during the past decade. In 2001, he helped launch Small Times Magazine, a nanotech publication based in Ann Arbor, MI, where he built the freelance team and worked closely with writers to set the tone and style for an emerging sector that had never before been covered from a business perspective. Lovy's work at Small Times, and on one of the first nanotechnology-themed blogs, helped him earn a reputation for making complex subjects understandable, interesting, and even entertaining for a broad audience. It also earned him the 2004 Prize in Communication from the Foresight Institute, a nanotech think tank. In his freelance work, Lovy covers nanotechnology in addition to technological innovation in Michigan with an emphasis on efforts to survive and retool in the state's post-automotive age. Lovy's work has appeared in many publications, including Wired News, Salon.com, the Wall Street Journal, The Detroit News, The Scientist, the Forbes/Wolfe Nanotech Report, Michigan Messenger, and the Ann Arbor Chronicle.