Baynote, a San Jose, CA-based maker of Web-based software for digital marketing and e-commerce applications, announced it has wrapped up a $13 million Series C financing, led by SingTel Innov8, the corporate venture arm of Asian telecommunications company SingTel Group. Previous Baynote investors Hummer Winblad, Steamboat Ventures and JK&B Capital returned for the funding round, which will go to expanding the worldwide customer base. The firm also announced that it added former SAP executive Doug Merritt as president and CEO.
Author: Erin Kutz
Erin Kutz has a background in covering business, politics and general news. She holds a bachelor’s degree in journalism from Boston University. Erin previously worked in the Boston bureau of Reuters, where she wrote articles on the investment management and mutual fund industries. While in college, she researched for USA Today reporter Jayne O’Donnell’s book, Gen Buy: How Tweens, Teens and Twenty-Somethings Are Revolutionizing Retail. She also spent a semester in Washington, DC, reporting Capitol Hill stories as a correspondent for two Connecticut newspapers and interning in the Money section of USA Today, where she assisted with coverage on the retail and small business beats. Erin got her first taste of reporting at Boston University’s independent student newspaper, as a city section reporter and fact checker and editor of the paper’s weekly business section.
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