Clovr Media, a Boston-based digital and mobile marketing startup, announced today that it has brought in $8.3 million in a funding round led by Bain Capital Ventures managing director Jeffrey Glass. The round also included Clovr seed investors Kepha Partners and Common Angels, and newly announced angel investor Mark Wright. Clovr, which launched last October, enables merchants to offer discounts to consumers through clicking Web banner ads, text links, and mobile advertisements that have been linked to their registered credit or debit cards.
Author: Erin Kutz
Erin Kutz has a background in covering business, politics and general news. She holds a bachelor’s degree in journalism from Boston University. Erin previously worked in the Boston bureau of Reuters, where she wrote articles on the investment management and mutual fund industries. While in college, she researched for USA Today reporter Jayne O’Donnell’s book, Gen Buy: How Tweens, Teens and Twenty-Somethings Are Revolutionizing Retail. She also spent a semester in Washington, DC, reporting Capitol Hill stories as a correspondent for two Connecticut newspapers and interning in the Money section of USA Today, where she assisted with coverage on the retail and small business beats. Erin got her first taste of reporting at Boston University’s independent student newspaper, as a city section reporter and fact checker and editor of the paper’s weekly business section.
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