FutureMidwest is the Midwest’s largest digital business conference. Initiated in 2009, the two-day conference is designed for executive management and decision makers from corporate, small and midsized businesses, entrepreneurs, brand managers, marketing, communication professionals, students and professionals in the digital/technology spheres, offering advice on implementing digital strategies to engage their audiences and boost the profitability of their companies. FutureMidwest conferences focus on the impact of technology in five areas:
Integrated marketing: How to integrate digital platforms into a well-rounded marketing mix
User experience: How to create an engaging experience across a variety of digital media.
Mobile: How it’s impacting information exchange and user access and how to utilize it
Business Intelligence/Analytics: How to define metrics that matter most and apply them
Regional growth: How the Midwest is participating in the Information Age
The conference offers basic and advanced information in separate sessions that incorporate presentations, group breakouts, networking with professionals, and engagements with influencers who are redefining business in the digital age.
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