Goin’ Mobile: VoxOx Launches iPhone App with International Calling Feature

consumers. Telcentris owns a Competitive Local Exchange Carrier business that provides voice and data services and enables TelCentris to collect money for each inbound call that comes into its system from outside networks. Telcentris also generates revenue by providing its Web-based communications service to small telephone companies and providing its hosted switchboard service to small and medium businesses.

The big challenge for VoxOx, as it has been all along, is differentiating itself from much larger rivals, such as Google Voice and Skype. And the big question, which also has been there from the beginning, is whether a startup competitor can get enough oxygen with Google and Skype in the space.

VoxOx spokeswoman Natasha Grach says the company’s closest mobile app competitor is Google Voice. As a much-smaller rival, Grach says VoxOx is trying to distinguish itself by emphasizing certain features that VoxOx is offering its mobile app users, such as faxing, 20-party conference calls, and “on the fly” digital recording.

It is far more difficult to compare phone rates, however.

“While rates fluctuate regularly, we tend to have lower per minute rates than Google Voice in a number of regions for international calling,” she says. “With respect to Skype,” Grach says, “it’s a bit of a more complicated calculation, but even more so in our favor. For example, we know that many of our country rates are lower and our U.S./Canada monthly unlimited plan is 15 percent lower, however Skype also charges for a phone number, caller ID, and other similar services, whereas we don’t.”

Although VoxOx doesn’t have a chart that compares rates, Grach offers offered this information about the company’s rates:

—$0.01 per minute in more than 20 countries, including the United States, Canada, U.K., Spain, Singapore, and China.

—$0.02 per minute in more than 30 countries, including Greece, Argentina, Italy, South Korea, and Japan.

—$0.02 to $0.05 per minute in more than 50 countries, including India, Russia, South Africa, Chile, Indonesia.

She notes that VoxOx users are charged for both legs of its long-distance callback service, since the company is using its system to place two inbound calls. So, for example, a user who uses the VoxOx mobile app to call Singapore from the U.S. would pay 1 penny per minute for VoxOx to place a call to the caller and 1 penny per minute to call the other party in Singapore. So the call would total 2 cents per minute.

Author: Bruce V. Bigelow

In Memoriam: Our dear friend Bruce V. Bigelow passed away on June 29, 2018. He was the editor of Xconomy San Diego from 2008 to 2018. Read more about his life and work here. Bruce Bigelow joined Xconomy from the business desk of the San Diego Union-Tribune. He was a member of the team of reporters who were awarded the 2006 Pulitzer Prize in National Reporting for uncovering bribes paid to San Diego Republican Rep. Randy “Duke” Cunningham in exchange for special legislation earmarks. He also shared a 2006 award for enterprise reporting from the Society of Business Editors and Writers for “In Harm’s Way,” an article about the extraordinary casualty rate among employees working in Iraq for San Diego’s Titan Corp. He has written extensively about the 2002 corporate accounting scandal at software goliath Peregrine Systems. He also was a Gerald Loeb Award finalist and National Headline Award winner for “The Toymaker,” a 14-part chronicle of a San Diego start-up company. He takes special satisfaction, though, that the series was included in the library for nonfiction narrative journalism at the Nieman Foundation for Journalism at Harvard University. Bigelow graduated from U.C. Berkeley in 1977 with a degree in English Literature and from the Columbia University Graduate School of Journalism in 1979. Before joining the Union-Tribune in 1990, he worked for the Associated Press in Los Angeles and The Kansas City Times.