Electric Cars Won’t Take Over, Biofuels 3.0 Must Fix the Bugs, & Microorganisms as Problem-Solvers: Big Ideas from Cleantech Leaders

Facebook. We’re not going to have a bunch of guys in a garage and instantly have a billion-dollar company,” she said. “That’s not how this works. It tends to be about a 30-year process.” But at this point, the industry is well into its current 30-year cycle, she added.

McCormick concurred with that point. “There has to be huge investment in this area, and there has to be a timeline that’s reasonable given the scale of the problem. It’s not a three-month software development timeline,” she said.

The panelists also said there must be a portfolio approach to generating alternative fuels and new clean-energy infrastructure in general. David used a self-confessed provocative example, declaring that he believes large-scale electrification of the modern transportation system will fail.

He said electric transportation could work in some niches—contained areas like major ports, for example, or cities like Seattle or Las Vegas with significant hydroelectric assets. But the change won’t ever be worth the trillions of dollars needed to remake the entire national infrastructure, because so much of the electric supply right now is tied to coal, he said.

“There is a desire among people who think of themselves as green-tech investors to believe in silver bullets—single solutions that solve everything,” David said. “But it’s always been a mix in different settings … the belief that suddenly everything’s going to change, and we’re going to suddenly coalesce the ways we use energy to a smaller number of things, is not based on a full understanding of history.”

Government’s role: The panelists highlighted the interesting regulatory environment of working the broad energy sector, where government is needed to drive major adoption and change, but also is feared for its tendency to get too involved.

David pointed to Winston Churchill’s leadership in converting the British Navy to oil over coal fuel in driving the modern norm for liquid fuels, and the other panelists seemed to agree with his sentiment that military procurement was probably “the most powerful instrument you can use to drive change.”

An audience member posed a great follow-up question: Since the government and military role is so important in making new types of fuels feasible, where’s the trepidation about government picking winners and losers come into play? Isn’t the government picking a winner when it cuts a military procurement contract?

Burow said there’s a big distinction between the military adopting alternative fuels for its fleets and the government mandating broad renewable fuel standards for all vehicles. When the Pentagon picks a contractor, it’s “buying a real product. They’re not picking a winner, they’re picking a partner—and it leaves the industry open for other partnerships,” Burow said.

Author: Curt Woodward

Curt covered technology and innovation in the Boston area for Xconomy. He previously worked in Xconomy’s Seattle bureau and continued some coverage of Seattle-area tech companies, including Amazon and Microsoft. Curt joined Xconomy in February 2011 after nearly nine years with The Associated Press, the world's largest news organization. He worked in three states and covered a wide variety of beats for the AP, including business, law, politics, government, and general mayhem. A native Washingtonian, Curt earned a bachelor's degree in journalism from Western Washington University in Bellingham, WA. As a past president of the state's Capitol Correspondents Association, he led efforts to expand statehouse press credentialing to online news outlets for the first time.