Interesting news in the mobile scene today. Session M, a new Boston-area startup, announced it has raised $6.5 million in Series A financing from Highland Capital Partners, Kleiner Perkins Caufield & Byers (iFund), and mobile industry leaders. Bob Davis from Highland and Matt Murphy from KPCB serve on the company’s board.
As is often the case with a new project like this, what’s interesting is all the people involved. Session M is led by co-founder and CEO Lars Albright, who was most recently with Apple, and before that, co-founded mobile-ad firm Quattro Wireless (bought by Apple early last year) and was vice president of business development at m-Qube.
Albright’s fellow co-founders at Session M are Mark Herrmann and Scott Weller, veterans of Gamesville, Lycos, GameLogic, and most recently, Meblur. So the new company is an intriguing blend of gaming and mobile advertising expertise.
Session M is solving a problem having to do with helping mobile developers find “new ways to achieve higher rates of engagement, and deliver even more rewarding experiences to their users,” according to its website. The company is clearly riding the fast growth of the mobile-app ecosystem and the evolving means by which consumers are interacting with digital content.
Presumably it will focus on Apple’s iPhone and iPad platforms, at least initially. Session M says it is looking to hire developers and technical talent “that want to get in on the ground floor of something big.”
The startup is being pretty stealthy for now, but we’ll have more details as they emerge.
