Traackr Closes $1M Round

Traackr, a San Francisco startup whose software gives marketing and public relations professionals a way to identify and rank “influencers” on the social Web, said today that it has closed a Series A funding round totaling $1 million. Backers included Launch Capital, Tollman Capital Partners, and individual investors Robbie Vann-Adibé, Qamar Aziz, Christopher Muenchhoff, and Zev Laderman. The company, which was formerly based in Cambridge, MA, said in a statement that it will use the funds in part to expand into new markets. “Huge market opportunities are unfolding so finding investment partners to accelerate our growth is imperative to us,” said founder and CEO Pierre-Loïc Assayag.

Author: Wade Roush

Between 2007 and 2014, I was a staff editor for Xconomy in Boston and San Francisco. Since 2008 I've been writing a weekly opinion/review column called VOX: The Voice of Xperience. (From 2008 to 2013 the column was known as World Wide Wade.) I've been writing about science and technology professionally since 1994. Before joining Xconomy in 2007, I was a staff member at MIT’s Technology Review from 2001 to 2006, serving as senior editor, San Francisco bureau chief, and executive editor of TechnologyReview.com. Before that, I was the Boston bureau reporter for Science, managing editor of supercomputing publications at NASA Ames Research Center, and Web editor at e-book pioneer NuvoMedia. I have a B.A. in the history of science from Harvard College and a PhD in the history and social study of science and technology from MIT. I've published articles in Science, Technology Review, IEEE Spectrum, Encyclopaedia Brittanica, Technology and Culture, Alaska Airlines Magazine, and World Business, and I've been a guest of NPR, CNN, CNBC, NECN, WGBH and the PBS NewsHour. I'm a frequent conference participant and enjoy opportunities to moderate panel discussions and on-stage chats. My personal site: waderoush.com My social media coordinates: Twitter: @wroush Facebook: facebook.com/wade.roush LinkedIn: linkedin.com/in/waderoush Google+ : google.com/+WadeRoush YouTube: youtube.com/wroush1967 Flickr: flickr.com/photos/wroush/ Pinterest: pinterest.com/waderoush/