Game Lab, From Bocoup and Atlas, Looks to Fund Open Web Game Developers

Game Lab entrepreneurs and others to develop a framework called Abacus to make it easier for developers to build HTML5 games.

Game Lab recently funded its first team, Mikeal Rogers and Max Ogden. Sender didn’t disclose their exact product, but the blog post mentioning the deal says they’re working on identity management for games.

HTML5 has become an increasingly common path for taking games online because it HTML5 content works well on any device with a Web browser and can be customized for specific devices, while the older Flash animation standard from Adobe results in an experience that looks exactly the same across a computer or Web browser. “It runs poorly on mobile devices; there’s no way to progressively enhance the experience,” says Sender. Apple doesn’t support Flash on its iPhone, iPad, or iPod touch devices, and Adobe recently announced it’s ditching its Flash Player for Mobile.

Meanwhile, devices and browsers are getting fast enough to handle the complex graphics, processing, and audio requirements of games. And browser vendors are working to make their browsers friendlier for games developers.

“This is kind of like pushing the platform forward. It’s the Wild Wild West—the HTML5 games gold rush,” Sender says. Also, Facebook recently introduced an app enabling third parties like Zynga to run games in HTML5 on the iPad. The idea is to give consumers the option to choose between native iOS apps and Web apps, which is where HTML5 comes in.

Sender ultimately sees games as a way of expanding the presence of HTML5 and open Web standards. “The open Web’s viability hinges on the crossover to consumer technology,” he says. “Games are the biggest thing in consumer tech.”

Author: Erin Kutz

Erin Kutz has a background in covering business, politics and general news. She holds a bachelor’s degree in journalism from Boston University. Erin previously worked in the Boston bureau of Reuters, where she wrote articles on the investment management and mutual fund industries. While in college, she researched for USA Today reporter Jayne O’Donnell’s book, Gen Buy: How Tweens, Teens and Twenty-Somethings Are Revolutionizing Retail. She also spent a semester in Washington, DC, reporting Capitol Hill stories as a correspondent for two Connecticut newspapers and interning in the Money section of USA Today, where she assisted with coverage on the retail and small business beats. Erin got her first taste of reporting at Boston University’s independent student newspaper, as a city section reporter and fact checker and editor of the paper’s weekly business section.