Par8o, from Sermo Founders, Aims to be Patient-Physician Matchmakers

Sermo and Par8o, saying only that, “we came up with a structure that made sense to everyone.”

What he did say is that all of the Sermo people who were working on the Par8o project within the company walls have joined the new spinoff, and that Par8o’s headcount runs between six and 14 people, depending on how you count contractors.

Par8o has been heavily testing and validating its software, and we can expect to see it released in the next few months, said Palestrant. The company is also assessing its funding options among a list of potential suitors, and we can expect to hear more on that in the future, he said.

Meanwhile, what’s happening with the leadership at Sermo now that its CEO and chief medical officer are off on their new adventure? Sermo vice president of marketing Jon Michaeli was also pretty quiet on the specifics, but said that Sermo will announce a new program sometime this week “that will soften the blow and really give us the opportunity to spread the leadership on the medical side amongst multiple constituents.” He wouldn’t say more on what’s happening with the open CEO slot, though he did indicate that Rich Westelman, Sermo’s current COO, is running the day-to-day operations of the company with the help of the executive team. [Paragraph updated to add detail about COO Rich Westelman’s current role].

In the meantime, we’ll have to keep our eyes out on Par8o and how its patient-doctor matchmaking plays a part in the healthcare system.

Author: Erin Kutz

Erin Kutz has a background in covering business, politics and general news. She holds a bachelor’s degree in journalism from Boston University. Erin previously worked in the Boston bureau of Reuters, where she wrote articles on the investment management and mutual fund industries. While in college, she researched for USA Today reporter Jayne O’Donnell’s book, Gen Buy: How Tweens, Teens and Twenty-Somethings Are Revolutionizing Retail. She also spent a semester in Washington, DC, reporting Capitol Hill stories as a correspondent for two Connecticut newspapers and interning in the Money section of USA Today, where she assisted with coverage on the retail and small business beats. Erin got her first taste of reporting at Boston University’s independent student newspaper, as a city section reporter and fact checker and editor of the paper’s weekly business section.