Alice.com Garners $3,600,000 New Financing Round

Feed Type
Link
http://www.venturedeal.com/Search/SearchResultTransactionDetail.aspx?TransactionId=b43f1d42-f4dd-460e-94cc-138a05eeb373
Date
1/31/2012
Company Name
Alice.com
Mailing Address
8215 Greenway Blvd Middleton, WI 53562
Company Description
Alice.com is developing a new online retail platform that better connects manufacturers and consumers in the giant consumer packaged goods market.
Website
http://www.alice.com
Transaction Type
Venture Equity
Transaction Amount
$3,600,000
Transaction Round
Undisclosed
Proceeds Purposes
Alice.com will use this latest round of funding to enhance its consumer offerings through site advancements and new features, maintaining a superior service that helps consumers manage household essential purchases conveniently, easily and affordably.
M&A Terms
Venture Investor
Undisclosed