It’s easy to forget that before Thomas Edison came along that the world was lit only by fire. The dawn of the 20th Century came from the glow of electric lamps. Over time electricity became a commodity, and it got easier and easier to take energy for granted. But now, a little over 100 years later, energy is getting harder and harder to ignore.
Aside from the fact that Americans are now paying an average price of almost $4 a gallon for gasoline ($4.31 in California), we are increasingly confronting energy-related issues of national security and climate change. So it only makes sense to develop a long-term strategy to eliminate U.S. dependence on imported crude oil—to become far more efficient about the ways that we use energy, and to shift to domestic sources of sustainable energy.
Amory Lovins has spent the past 35 years thinking about how this could actually be accomplished. At Xconomy’s invitation, he’s coming to San Diego to explain how, in an appearance sponsored by CleanTech San Diego and the California Center for Sustainable Energy. (Xconomy hosted Lovins at a February event in Boston that drew a huge crowd, and we have the pictures to prove it.)
His appearance here is set for the evening of April 11 at the San Diego Gas & Electric Energy Innovation Center. You can find more information and online registration here.
Lovins outlines his strategy in
Author: Bruce V. Bigelow
In Memoriam: Our dear friend Bruce V. Bigelow passed away on June 29, 2018. He was the editor of Xconomy San Diego from 2008 to 2018. Read more about his life and work here.
Bruce Bigelow joined Xconomy from the business desk of the San Diego Union-Tribune. He was a member of the team of reporters who were awarded the 2006 Pulitzer Prize in National Reporting for uncovering bribes paid to San Diego Republican Rep. Randy “Duke” Cunningham in exchange for special legislation earmarks. He also shared a 2006 award for enterprise reporting from the Society of Business Editors and Writers for “In Harm’s Way,” an article about the extraordinary casualty rate among employees working in Iraq for San Diego’s Titan Corp. He has written extensively about the 2002 corporate accounting scandal at software goliath Peregrine Systems. He also was a Gerald Loeb Award finalist and National Headline Award winner for “The Toymaker,” a 14-part chronicle of a San Diego start-up company. He takes special satisfaction, though, that the series was included in the library for nonfiction narrative journalism at the Nieman Foundation for Journalism at Harvard University.
Bigelow graduated from U.C. Berkeley in 1977 with a degree in English Literature and from the Columbia University Graduate School of Journalism in 1979. Before joining the Union-Tribune in 1990, he worked for the Associated Press in Los Angeles and The Kansas City Times.
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