How Startups Will Disrupt the Food Business: A New Video Feast

Here in the Bay Area, we love startups, and we love food. So it stands to reason that we’d love startups working to transform the way the food industry works.

And indeed, just as you’d expect, the region is home to one of the largest clusters of food-related startups anywhere, as I documented in my June 2011 story Silicon Chef: A Half-Baked Guide to Food Startups. A few weeks ago, founders from several of the companies on that list gathered for a panel discussion at a meetup of food-and-entrepreneurship enthusiasts at SOMA Central, the startup hub on Townsend Street in San Francisco.

The organizer of the event, Matthew Wise of FounderLY, asked me to moderate the discussion, reprising my role at an earlier meetup back in November 2011. I happily agreed, given that I’ve been covering many of these companies for a while now and that I consider food one of the most interesting areas for technology-driven innovation.

Now Matthew’s group has put the video from the event online. You can watch it below, or over on YouTube. It’s 1 hour and 3 minutes long.

The speakers you’ll see in the video include:

—Andrea Cutright, co-founder of social meal planning startup Foodily

—Naithan Jones, founder of AgLocal, Kansas City, MO-based building a service intended to make it easier for foodsellers to buy locally-raised meats

—Aihui Ong, founder of Love With Food, a subscription-based service that distributes boxes of tasty food samples monthly

—Arram Sabeti, founder of Zerocater, which provides lunch services to numerous technology startups and other companies in the San Francisco Bay Area

—Rob Spiro, founder of Good Eggs, a startup working to grow and sustain local food systems

—Brian Witlin, CEO of IDEO spinoff Shopwell, which is working to improve consumer access to nutritional information about food.

Bon appétit!

Author: Wade Roush

Between 2007 and 2014, I was a staff editor for Xconomy in Boston and San Francisco. Since 2008 I've been writing a weekly opinion/review column called VOX: The Voice of Xperience. (From 2008 to 2013 the column was known as World Wide Wade.) I've been writing about science and technology professionally since 1994. Before joining Xconomy in 2007, I was a staff member at MIT’s Technology Review from 2001 to 2006, serving as senior editor, San Francisco bureau chief, and executive editor of TechnologyReview.com. Before that, I was the Boston bureau reporter for Science, managing editor of supercomputing publications at NASA Ames Research Center, and Web editor at e-book pioneer NuvoMedia. I have a B.A. in the history of science from Harvard College and a PhD in the history and social study of science and technology from MIT. I've published articles in Science, Technology Review, IEEE Spectrum, Encyclopaedia Brittanica, Technology and Culture, Alaska Airlines Magazine, and World Business, and I've been a guest of NPR, CNN, CNBC, NECN, WGBH and the PBS NewsHour. I'm a frequent conference participant and enjoy opportunities to moderate panel discussions and on-stage chats. My personal site: waderoush.com My social media coordinates: Twitter: @wroush Facebook: facebook.com/wade.roush LinkedIn: linkedin.com/in/waderoush Google+ : google.com/+WadeRoush YouTube: youtube.com/wroush1967 Flickr: flickr.com/photos/wroush/ Pinterest: pinterest.com/waderoush/