Link http://www.venturedeal.com/Search/SearchResultTransactionDetail.aspx?TransactionId=42ed1684-df2c-4267-9fca-e4ef00ed2b8a
Date 12/31/2012
Company Name Alice.com
Mailing Address 8215 Greenway Blvd Middleton, WI 53562
Company Description Alice.com is developing a new online retail platform that better connects manufacturers and consumers in the giant consumer packaged goods market.