TeloMe Turns to Crowdfunding to Promote Telomere Testing

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You may take a bit of convincing to send a few dollars to filmmaker Denver Jackson, who’s seeking funds to complete his animated short “Cloudrise” through the crowdfunding site Indiegogo. But at least Jackson has this one advantage—you know what an animated film is.

Imagine pitching the Indiegogo crowd for money to pay for “telomere testing.” But that’s exactly what genomic testing firm executive Preston Estep is trying to do with a new crowdfunding campaign to benefit the Personal Genome Project, which was founded by prominent Harvard Medical School genetics professor George Church.

Estep is the CEO of Waltham, MA-based company, TeloMe, which tests the length of telomeres. As his Indiegogo campaign page explains, telomeres are those intriguing tag ends on each of the DNA-containing chromosomes in everyone’s cells. The length of a person’s telomeres is a benchmark of their overall health, TeloMe maintains.

If Indiegogo contributors open their wallets, more test results about telomere sizes can be added to the portfolios of genomic information being collected from hundreds of individuals by the Personal Genome Project—Church’s effort to make such data broadly available to researchers and the public in the hope that it will yield clues about disease.

Preston Estep, CEO of TeloMe
Preston Estep, CEO of TeloMe

TeloMe, founded by Church and Estep in 2010, collects saliva samples and provides telomere analysis to the Personal Genome Project under contracts that have yielded most of TeloMe’s revenues to this point. So far, many of the participants in the genome project, which is based at Harvard Medical School, have been knowledgeable insiders in the scientific arena who have agreed to publicly share information about their genomes, their medical records, and even the germs found in their homes. Now Estep, a director at the Personal Genome Project, is taking the genomic data crusade to the masses with the Indiegogo campaign launched early this month.

TeloMe is asking contributors to help pay for telomere testing for participants in the Personal Genome Project by contributing $49. But an alternate option offered to those who kick in $99 —or an early-bird rate of $89—is a telomere test for themselves, or a family member or friend who wants one. With the Indiegogo campaign, TeloMe is launching its first direct-to-consumer testing kit so individuals can find out how their own telomeres are doing.

Telomeres are repeating sequencesof nucleotides, or DNA “letters,” that cap off chromosomes and essentially protect them from wear and tear, including mutations such as gene rearrangements that can have serious health consequences, Estep says. Telomeres naturally dwindle in length as cells divide, but the body’s repair mechanisms normally keep problems at bay.

Estep says TeloMe was inspired by similar Indiegogo campaigns by biological testing organizations, including two crowdfunded “citizen science” projects run by uBiome of San Francisco and American Gut of New Orleans, LA. Each raised more than $330,000 for analyses of contributors’ microbiomes—the populations of micro-organisms that live inside their bodies and affect their health. Both organizations encouraged participants to release their results into a data pool that could be mined for scientific insights.

Although San Francisco-based Indiegogo, one of the world’s leading crowdfunding sites, is heavily used by entrepreneurs in the arts, Estep says it’s becoming a great way to educate the public about new technologies.

“We think that Indiegogo is an outstanding crowdfunding platform,” Estep says. “It’s grown into a primary means for young organizations to reach the public with an unusual and somewhat complex message, and have people learn, and support it, and get involved.”

TeloMe (they pronounce it tella-me) launched its Indiegogo campaign on March 3 and set a fundraising goal of $25,000 by April 11; as of March 18, more than $2,200 had been pledged. But Estep says the main purpose of the crowdfunding campaign is outreach to people who are curious about their health and may be willing to share their genetic data.

For people who are leery about having their whole genomes tested, a telomere test is kind of a baby step. Rather than looking at genes, it simply measures the length of the repeating nucleotide segments that make up telomeres. Very short telomeres may make people vulnerable to illnesses such as cancer and heart disease, Estep says.

Each time a cell divides, its daughter cells lose some telomere length. But the body has a repair system—an enzyme called telomerase that tacks more nucleotides back onto the telomeres. By the time a person is middle-aged, telomere lengths vary widely among individual cell types. This is because some cells, like those in the skin, divide more frequently than others. In addition, telomerase’s repair activity varies in different bodily tissues, Estep says.

TeloMe’s test, a modification of the classic Southern blot assay, gauges the length of telomeres in saliva cells, which are derived from blood cells. Estep says blood cells give a good snapshot of cells in the body with the shortest telomere lengths.

A finding of abnormally short telomeres could signal doctors to look for underlying causes, such as genetic mutations or simply a high level of stress in the patient’s life, Estep says. Once alerted, individuals may be able to lengthen their telomeres through

Author: Bernadette Tansey

Bernadette Tansey is a former editor of Xconomy San Francisco. She has covered information technology, biotechnology, business, law, environment, and government as a Bay area journalist. She has written about edtech, mobile apps, social media startups, and life sciences companies for Xconomy, and tracked the adoption of Web tools by small businesses for CNBC. She was a biotechnology reporter for the business section of the San Francisco Chronicle, where she also wrote about software developers and early commercial companies in nanotechnology and synthetic biology.