Link http://www.venturedeal.com/Search/SearchResultTransactionDetail.aspx?TransactionId=4e177fa0-4d24-476e-8f51-9eb63faa6a14&Preview=1
Date 5/28/2013
Company Name Videology
Mailing Address 1500 Broadway New York, NY 10036
Company Description The Videology Addressable Audience Platform is a video advertising technology that works across all video screens to connect brands with those consumers they most want to reach. We do this through mathematically driven analyses and allocation of data that allows us to target precise consumer segments—at scale—by demographics, psychographics and behavioral segments.
Proceeds Purposes Proceeds from the round will be used to further develop its technology to synthesize the power of TV marketing across the fast-growing Internet-enabled landscape including PC, mobile, connected TV, and other emerging technologies.