J&J Cuts Ribbon on Boston Innovation Center, Touts Startup Deals

Johnson & Johnson has officially set up shop in Kendall Square.

Today is the day that Johnson & Johnson (NYSE: [[ticker:JNJ]]) cuts the ribbon on its Boston Innovation Center, the latest step in a broad initiative by the New Brunswick, NJ-based drug giant to help drive biotech innovation in certain life sciences hotspots around the globe—and strike deals to fatten up its pipeline.

Within the past three months, J&J has opened similar innovation centers in London and Menlo Park, CA, and plans to christen a fourth in Shanghai, China, as well.

“Boston is essentially a carbon copy of Menlo Park and London, and will similarly be designed in Shanghai,” says Robert Urban, the former executive director of the Koch Institute for Integrative Cancer Research at MIT, and the head of the new Boston center.

While the model is the same as the other sites, J&J’s Boston Innovation Center represents the first significant move the 127-year-old pharmaceutical company has made to put itself in the trenches in Cambridge. And J&J is opening it up with a bang, announcing partnerships with a research center (Icahn School of Medicine at Mount Sinai in New York), two local startup biotech companies (Rodin Therapeutics and Vedanta Biosciences), and a non-profit organization (LabCentral), showing the breadth of exactly what it hopes to achieve.

“We are really on our way to taking off in Boston,” says Urban (pictured).

The Boston Innovation Center is designed to not only help local startup biotechs, medical device makers, and diagnostics companies get off the ground, but also give J&J an outlet to form a variety of early-stage partnerships, investments, and other deals that can ultimately help fill its pipeline down the road.

It will be staffed, generally speaking, with three types of groups: a team of J&J scientists that will work with local entrepreneurs, researchers, and startups to develop their ideas and assess how J&J could best help them move forward; a VC group backed by J&J’s considerable financial muscle that will help seed companies or contribute in more advanced funding rounds; and a business transaction team to help hammer out partnerships and collaborations, according to J&J research and development chief Paul Stoffels.

“We hope to make it simply much easier for innovators anywhere to begin to understand there is a mechanism by which [they] can collaborate with J&J,” Urban says.

The firm isn’t doing that by stampeding into Kendall Square. Stoffels says J&J has no plans to set up a sizeable, Big Pharma-like

Author: Ben Fidler

Ben is former Xconomy Deputy Editor, Biotechnology. He is a seasoned business journalist that comes to Xconomy after a nine-year stint at The Deal, where he covered corporate transactions in industries ranging from biotech to auto parts and gaming. Most recently, Ben was The Deal’s senior healthcare writer, focusing on acquisitions, venture financings, IPOs, partnerships and industry trends in the pharmaceutical, biotech, diagnostics and med tech spaces. Ben wrote features on creative biotech financing models, analyses of middle market and large cap buyouts, spin-offs and restructurings, and enterprise pieces on legal issues such as pay-for-delay agreements and the Affordable Care Act. Before switching to the healthcare beat, Ben was The Deal's senior bankruptcy reporter, covering the restructurings of the Texas Rangers, Phoenix Coyotes, GM, Delphi, Trump Entertainment Resorts and Blockbuster, among others. Ben has a bachelor’s degree in English from Binghamton University.