Austin’s Boxer Raises $3M in Quest to Better Manage E-mail

The information overload of e-mail is here to stay. Austin startup Boxer says it can help process the messages better.

Boxer, which recently raised $3 million in seed funding, focuses on mobile mail, the e-mail we receive through our smartphones. It makes sense, since we are now more likely to access messages via our phones than on a desktop.

“The way you do e-mail on the phone is different than on the desk,” says Andrew Eye, Boxer’s founder. “On their mobile phones they want to triage their e-mails, get rid of junk they don’t care about, and highlight things they do care about. We make those interactions easy.”

Boxer has two versions for consumers. Boxer “Lite” is a free app that will sync to the e-mail provider of your choice. For $5.99, you can download the fully leaded boxer, which works with more than one e-mail address and is compatible with Microsoft Exchange.

Eye says a key feature of Boxer is the ability to avoid using the keyboard except when absolutely necessary. Boss sends an e-mail about an update to your project? Swipe the message to the left and a menu pops up. Hit “Quick” and pre-programmed responses come up: “I’m on it and I’ll follow up shortly” or “Can you give me a little more detail?”

Other menu items include adding the e-mail to your To-do list and hitting “Like,” an all-purpose acknowledgement understood in a Facebook-dominated world, Eye says.

“The comparison is two gestures versus the 45-plus that it would take to type out the response,” he adds.

Eye says Boxer was inspired by the realization that, while desktop e-mail had evolved over the last six years with changing looks and features, e-mail portals on smartphones had not. “Boxer’s really exposed

Author: Angela Shah

Angela Shah was formerly the editor of Xconomy Texas. She has written about startups along a wide entrepreneurial spectrum, from Silicon Valley transplants to Austin transforming a once-sleepy university town in the '90s tech boom to 20-something women defying cultural norms as they seek to build vital IT infrastructure in a war-torn Afghanistan. As a foreign correspondent based in Dubai, her work appeared in The New York Times, TIME, Newsweek/Daily Beast and Forbes Asia. Before moving overseas, Shah was a staff writer and columnist with The Dallas Morning News and the Austin American-Statesman. She has a Bachelor's of Journalism from the University of Texas at Austin, and she is a 2007 Knight-Wallace Fellow at the University of Michigan. With the launch of Xconomy Texas, she's returned to her hometown of Houston.