Customer Acquisition Topic of Next Entrepreneurons Event

Customer acquisition and development is the topic of the next Entrepreneurons event, a new series from the Wisconsin Alumni Research Foundation.

Bryan Jurewicz, CEO advisor of the LeanTech Group, will give the keynote address.

There will also be a panel discussion between Matt Younkle, CEO of Murfie; Fred Robertson, an operating partner with Baird Capital, assistant professor at the University of Wisconsin-Madison School of Medicine and Public Health, and former CEO of Tomotherapy; and JoAnne Robbins, a UW School of Medicine and Public Health professor and founder of Swallow Solutions. The panel will be moderated by Michael Enyart, director of the UW-Madison School of Business library.

For more information and to register, click here. Attendees are asked to register by 5 pm on Jan. 23.

Author: Jeff Bauter Engel

Jeff, a former Xconomy editor, joined Xconomy from The Milwaukee Business Journal, where he covered manufacturing and technology and wrote about companies including Johnson Controls, Harley-Davidson and MillerCoors. He previously worked as the business and healthcare reporter for the Marshfield News-Herald in central Wisconsin. He graduated from Marquette University with a bachelor degree in journalism and Spanish. At Marquette he was an award-winning reporter and editor with The Marquette Tribune, the student newspaper. During college he also was a reporter intern for the Muskegon Chronicle and Grand Rapids Press in west Michigan.