Link http://www.venturedeal.com/Search/SearchResultTransactionDetail.aspx?TransactionId=c7bb307a-5f55-4ad3-9d7d-4ab47e01f003
Date 1/20/2015
Company Name AppsFlyer
Mailing Address 141 5th Ave. New York, NY 10010 USA
Company Description AppsFlyer is a mobile apps measurement platform that allows app developers, brands and agencies to measure and optimize their entire mobile customer acquisition funnel from one real-time dashboard.
Proceeds Purposes AppsFlyer will invest the funds in R&D to accelerate development of its product offerings, including new tools to help marketers measure the impact of their advertising, marketing and retargeting campaigns. The company will also expand its international growth by opening new offices throughout the world to complement existing offices in San Francisco, Tel Aviv and Beijing. Additionally, the company will invest in its knowledge center to provide key insights and education that help the industry understand the rapidly evolving mobile advertising landscape.