3 Things Startups Need to Know to Move to the Cloud

Despite concerns around data security, businesses are optimistic about the cloud. In fact, software-as-a-service adoption has more than quintupled from 13 percent in 2011 to 72 percent in 2014, according to a cloud computing survey conducted by North Bridge Venture Partners and Gigaom Research.

For startups, the cloud has always been a great equalizer, enabling nascent businesses to compete on par with their larger, more established counterparts. In a Rackspace survey on the economic impact of the cloud, a quarter of small and medium enterprises indicated that they had increased profits by at least 25 percent, and up to 75 percent, as a result of cloud computing. What’s more, 84 percent of companies were able to increase their investment back into the business by up to 50 percent, and 34 percent saved between $7,500 and $45,000 on IT spend—all because of cloud computing.

Lower upfront costs, greater flexibility, and scalability—these are just a few reasons why your startup might be excited about jumping onto the cloud bandwagon. Before you do, here are a few things to think about:

1. Public, Private, or Hybrid Cloud?

Deciding what kind of cloud model to adopt will depend on various factors, such as the mission criticality of your applications and data, regulatory compliance obligations, and the scope of your IT budget.

Most businesses that are just starting out find great value in opting for public clouds, where the core infrastructure is shared by many organizations and hosted by a third party. The perks are many—easy access to computing resources and relatively low costs due to a pay-as-you-go model.

However, the public cloud comes with its own concerns around data security and performance slowdowns. So, if you’re in a highly regulated or sensitive industry such as banking and financial services, healthcare, or online retail, it might be wise to consider a private cloud.

Or better yet, you might opt for a hybrid cloud model which combines the best of both public and private clouds. RightScale’s 2015 State of the Cloud Report indicated that 82 percent of enterprises today have a hybrid cloud strategy, up from 74 percent in 2014.

With the hybrid cloud model, you get to keep confidential customer and financial information and high performance applications on the private cloud, while using the public cloud for less mission-critical operations, like e-mails and data backup.

2. Know Which Services and Applications to Move to the Cloud

According to RightScale’s report, 68 percent of enterprises run less than 20 percent of their applications on the cloud. However, 55 percent of enterprises also reported that a significant portion of their application portfolio is built using cloud-friendly architecture, and is therefore able and ready to be moved to the cloud.

When it comes to cloud workloads, the RightScale report revealed that 38 percent of enterprises run all or most development and testing on the cloud, while 34 percent run all or most websites on the cloud, and 30 percent run all or most Web applications on the cloud.

My advice for startups is to begin your cloud journey with applications that don’t require very low latency or high performance and availability. Once you get a feel for how these apps function in the cloud, you can move your core databases in there.

Generally, most services can be easily migrated to the cloud, including e-mail, messaging, file sharing and backup, as well as accounts, expense reporting, and customer relationship management. However, if you have any critical applications or transaction-intensive systems where the risk of

Author: Shellye Archambeau

Ms. Archambeau is the CEO of MetricStream, a Silicon Valley-based, Governance, Risk, Compliance (GRC) and Quality Management software company that helps companies around the world improve their business performance. Under Ms. Archambeau's leadership, MetricStream has grown into a recognized global market leader with over 1000 employees around the world. The company has been recognized for growth and innovation, and has been consistently named a leader in GRC by leading independent analyst firms. Ms. Archambeau has proven global business expertise combined with public policy passion. As a member of the board of directors for the Silicon Valley Leadership Group, a nationally recognized organization focused on fostering a cooperative effort between business and government officials to address major public policy issues affecting Silicon Valley, Ms. Archambeau has led initiatives and Washington, DC delegations to address regulatory compliance and improve governance. She served on the Board of Directors, and the Audit and Technology committees for media research company, Arbitron, Inc. [NYSE: ARB] from 2005 until acquired by Nielsen in 2013. She currently serves on the board of directors of Verizon Communications Inc. [NYSE, NASDAQ: VZ], a global leader in delivering broadband and other wireless and wireline communications services. Ms. Archambeau is a sought after speaker who has presented on GRC issues around the world to Fortune 500 corporations, members of Congress, and associations including IIA, ISACA, and NASDAQ. Ms. Archambeau is frequently quoted in top-tier media including the Wall Street Journal, New York Times, Compliance Week, Silicon Valley Business Journal, and currently pens a column on leadership and entrepreneurship for Xconomy. In April 2013, Ms. Archambeau was named the “#2 Most Influential African American in Technology” by Business Insider.