Boomerang Commerce Receives $12,000,000 Series B Round

  • Feed Type
  • Date
    1/14/2016
  • Company Name
    Boomerang Commerce
  • Mailing Address
    1987 Leghorn St. Mountain View, CA 94043 USA
  • Company Description
    Boomerang Commerce began its journey with the mission of democratizing retail analytics through complex optimization methods, machine learning, and real-time data analytics. We have set out to create a level playing field by bringing price optimization to mainstream e-commerce.
  • Website
    http://www.boomerangcommerce.com
  • Transaction Type
    Venture Equity
  • Transaction Amount
    $12,000,000
  • Transaction Round
    Series B
  • Proceeds Purposes
    The new financing allows Boomerang to expand its product offering to deliver a broad technology suite addressing the most critical profit drivers of modern retailing, including price optimization and price intelligence with actionable recommendations, assortment optimization in near real time and more.
  • M&A Terms
  • Venture Investor
    Shasta Ventures
  • Venture Investor
    Madrona Venture Group
  • Venture Investor
    Trinity Ventures