Link http://www.venturedeal.com/Search/SearchResultTransactionDetail.aspx?TransactionId=efd5210c-1b7e-48ed-a027-dde9f59f9267
Date 1/25/2016
Company Name DataXu
Mailing Address 281 Summer St. 4th Floor Boston, MA 02210 USA
Company Description DataXu is a cutting-edge Cambridge, Massachusetts-based company formed by MIT alums and professionals. Our proprietary technology is a high-performance real-time, automated, self-learning decision-support system that matches advertisers, publishers, and web users at a rate of hundreds of thousands of requests per second.
Proceeds Purposes This strategic investment allows DataXu to partner with a true, global leader in television and media. DataXu and Sky have strong alignment on the future of programmatic and advanced television; and this investment ensures our two companies continue to learn and grow together.