“Start Here, Exit Here”: Dallas Startup Week Begins Its Second Year

thought about back then. There’s still work to do this year. We have a new slogan: “Start here, exit here.” This place has so much variety that we’re going to just focus on that.

X: What about getting the word out to other places?

MS: That’s happening anyway. That was the other realization. We spent the last year meeting and greeting when [entrepreneurs] come to Dallas. We had a lot come from Austin, some from the Valley, some from Boston. I think that message is happening organically and so we just are working on building that brand a little bit more. The opportunity to create a company in a garage is ever more available here.

They’ve seen what’s happened here. Softlayer was acquired by IBM for $2.1 billion. It’s happened here.

In the past year, the community has become more solid and, in some ways, more fragmented. There’s also a lot of work to do to help each of the cities build their own ecosystems. You’ll never hear me say to someone who lives in McKinney that McKinney is a terrible place to build a company. It’ll be, Hey, I know XYZ who runs a coworking space there. I’m going to help them build and grow where they are.

X: What was the biggest success last year at startup week?

MS: We had 3,000 people in the first year, which was really cool. That set the record for an inaugural startup week, a big milestone. The other thing was proof that this was actually something people would attend. There’s the selling of the dream—this is what we imagine and envision—and to actually see it all come together was really great.

One thing

Author: Angela Shah

Angela Shah was formerly the editor of Xconomy Texas. She has written about startups along a wide entrepreneurial spectrum, from Silicon Valley transplants to Austin transforming a once-sleepy university town in the '90s tech boom to 20-something women defying cultural norms as they seek to build vital IT infrastructure in a war-torn Afghanistan. As a foreign correspondent based in Dubai, her work appeared in The New York Times, TIME, Newsweek/Daily Beast and Forbes Asia. Before moving overseas, Shah was a staff writer and columnist with The Dallas Morning News and the Austin American-Statesman. She has a Bachelor's of Journalism from the University of Texas at Austin, and she is a 2007 Knight-Wallace Fellow at the University of Michigan. With the launch of Xconomy Texas, she's returned to her hometown of Houston.