visibility of what’s happening here. I think that’s a big component. It’s always difficult, and everybody says it—we’re in the middle of the United States. You don’t have the investors here, you don’t have as much of an … ecosystem, [although that word] gets overused. But in San Francisco, everything’s just there—the investors, the researchers.
We don’t have the volume yet here. But it’s getting there, and it’s growing. And that’s why we need this connection with Milwaukee and Madison. It can’t happen with those two cities individually. We have to tell the story together.
The challenge in this industry is just acknowledgement of the industry itself to say, “Hey, we’ve got to start doing a better job of working together, speaking together.” … It’s really difficult to get people united.
BioForward is a piece of that, to bring the energy. But the industry itself and the universities, everybody has to go, “OK, we’ve got to do a better job.”
