Link http://www.venturedeal.com/Search/SearchResultTransactionDetail.aspx?TransactionId=3abd5de0-b1d9-4191-a685-b0eb1046d4f5
Date 7/13/2016
Company Name True Fit
Mailing Address 800 West Cummings Park Woburn, MA 01801 USA
Company Description My True FitSM is an e-commerce site powered by proprietary True FitSM software that deftly matches individuals to the items of clothing and shoes that best fit their personal style and unique body type.
Proceeds Purposes The new funding brings total investment in True Fit to $40 million and it will be used to serve rising demand and growth, as well as to drive continued innovation for retailers across all channels. The new investment will also accelerate market growth of innovative new products from True Fit’s Genome platform for fashion retailers, who seek seamless personalization services from a unified data platform across all devices and channels.