Link http://www.venturedeal.com/Search/SearchResultTransactionDetail.aspx?TransactionId=8c6d73c2-a205-40cf-b327-6b3c2c75f260&Preview=1
Date 5/17/2011
Company Name nPario
Mailing Address 366 Cambridge Ave. Palo Alto, CA 94306
Company Description nPario Segment Explorer is a data driven analytics application that allows you to discover, create, profile, track and target consumer segments from vast amounts of data.
Proceeds Purposes Under the terms of the new partnership, WPPand nPario will integrate online and offline data from WPP companies into the nPario platform and jointly develop solutions that help marketers and publishers gain faster access to audience insights drawing from multiple systems and research partners.