San Jose, CA-based Bunchball, which offers gamification and loyalty features for the websites of large organizations such as NBC, Hearst, and Hasbro, said today that has raised $6.5 million in new financing. Triangle Peak Partners led the round, which was joined by Correlation Ventures, Northport Investments, and existing backers Adobe Ventures and Granite Ventures. “We’ve watched the gamification space very closely during the last 12 months, and Bunchball has emerged as the clear leader,” Triangle Peak founding partner Michael Morgan said in a statement. “Bunchball’s technology, team and client base give them a huge advantage in a very compelling market, and we’re excited to team up with them.”
Author: Wade Roush
Between 2007 and 2014, I was a staff editor for Xconomy in Boston and San Francisco.
Since 2008 I've been writing a weekly opinion/review column called VOX: The Voice of Xperience. (From 2008 to 2013 the column was known as World Wide Wade.)
I've been writing about science and technology professionally since 1994. Before joining Xconomy in 2007, I was a staff member at MIT’s Technology Review from 2001 to 2006, serving as senior editor, San Francisco bureau chief, and executive editor of TechnologyReview.com. Before that, I was the Boston bureau reporter for Science, managing editor of supercomputing publications at NASA Ames Research Center, and Web editor at e-book pioneer NuvoMedia.
I have a B.A. in the history of science from Harvard College and a PhD in the history and social study of science and technology from MIT. I've published articles in Science, Technology Review, IEEE Spectrum, Encyclopaedia Brittanica, Technology and Culture, Alaska Airlines Magazine, and World Business, and I've been a guest of NPR, CNN, CNBC, NECN, WGBH and the PBS NewsHour. I'm a frequent conference participant and enjoy opportunities to moderate panel discussions and on-stage chats.
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