OwnerIQ Raises $7M More

Boston-based OwnerIQ, an advertising tech startup, has closed a new $7 million financing round from existing investors including Atlas Venture, CommonAngels, Kepha Partners, and the Massachusetts Technology Development Corporation, as well as new investor Longworth Venture Partners. The news was first reported by Online Media Daily. OwnerIQ, which started in 2006, focuses on targeting advertising systems and proprietary browsing data and most recently raised a $5.8 million financing round in late 2009. The company is led by co-founder and CEO Jay Habegger.

Author: Gregory T. Huang

Greg is a veteran journalist who has covered a wide range of science, technology, and business. As former editor in chief, he overaw daily news, features, and events across Xconomy's national network. Before joining Xconomy, he was a features editor at New Scientist magazine, where he edited and wrote articles on physics, technology, and neuroscience. Previously he was senior writer at Technology Review, where he reported on emerging technologies, R&D, and advances in computing, robotics, and applied physics. His writing has also appeared in Wired, Nature, and The Atlantic Monthly’s website. He was named a New York Times professional fellow in 2003. Greg is the co-author of Guanxi (Simon & Schuster, 2006), about Microsoft in China and the global competition for talent and technology. Before becoming a journalist, he did research at MIT’s Artificial Intelligence Lab. He has published 20 papers in scientific journals and conferences and spoken on innovation at Adobe, Amazon, eBay, Google, HP, Microsoft, Yahoo, and other organizations. He has a Master’s and Ph.D. in electrical engineering and computer science from MIT, and a B.S. in electrical engineering from the University of Illinois, Urbana-Champaign.