The San Diego Software Industry Council has organized this panel discussion to help companies understand how to use their existing resources to improve website user experiences in ways increase customer satisfaction, adoption, retention, and revenue. The session moderator is Sean Van Tyne of Fair Isaac, and the panelists are Teena Singh of Oracle, Mark Hall of I Drive Safely and Jeofry Bean of Del Mar Research & Consulting. Registration and networking begin at 5:30 pm, or register online here.