Moat Lands $1,500,000 New Financing

  • Feed Type
  • Date
    8/23/2011
  • Company Name
    Moat
  • Mailing Address
    228 Park Ave South New York, NY 10003
  • Company Description
    Moat has a proxy for attention. It can generate a heat map of where people hover their mouse over an ad, and where they click as well. A date Moat offers these heatmap analytics to brand advertisers, to help them figure out which display ads are the most engaging and to give them tools to fix the ones that are not working.
  • Website
    http://www.moat.com
  • Transaction Type
    Venture Equity
  • Transaction Amount
    $1,500,000
  • Transaction Round
    Undisclosed
  • Proceeds Purposes
    Proceeds purposes were not disclosed.
  • M&A Terms
  • Venture Investor
    SV Angel
  • Venture Investor
    Founders Fund
  • Venture Investor
    Lerer Ventures
  • Venture Investor
    Founder Collective