InStream Media Closes First Round

Waltham, MA-based inStream Media today announced it has closed its Series A funding round. Lexington, MA-based CommonAngels and Waltham MA-based Stage 1 Ventures led the round, the value of which was not disclosed. InStream’s “1to1 Ads” system allows brick-and-mortar retailers to deliver behaviorally targeted ads and discount offers to shoppers, in the form of customized coupons printed on credit-card debit-card receipts.

Author: Rebecca Zacks

Rebecca is Xconomy's co-founder. She was previously the managing editor of Physician's First Watch, a daily e-newsletter from the publishers of New England Journal of Medicine. Before helping launch First Watch, she spent a decade covering innovation for Technology Review, Scientific American, and Discover Magazine's TV show. In 2005-2006 she was a Knight Science Journalism Fellow at MIT. Rebecca holds a bachelor's degree in biology from Brown University and a master's in science journalism from Boston University.