Optimizely Secures New Round

  • Feed Type
  • Date
    5/30/2012
  • Company Name
    Optimizely
  • Mailing Address
    Undisclosed San Francisco, CA 94105
  • Company Description
    The company provides a service that allows users to perform automated A/B testing of websites.
  • Website
    http://www.optimizely.com
  • Transaction Type
    Venture Equity
  • Transaction Amount
    Undisclosed
  • Transaction Round
    Undisclosed
  • Proceeds Purposes
    Optimizely plans to utilize the new funding to continue to aggressively scale its team and operations worldwide with the aim of leapfrogging the 16-year-old incumbent, Omniture, which was bought by Adobe for $1.8 billion in 2009.
  • M&A Terms
  • Venture Investor
    Battery Ventures
  • Venture Investor
    InterWest Partners