Affinity Solutions Obtains $21,000,000 New Financing Round

  • Feed Type
  • Date
    6/10/2013
  • Company Name
    Affinity Solutions
  • Mailing Address
    1180 Avenue of the Americas 3rd Floor New York, NY 10036
  • Company Description
    Founded in 1998, Affinity Solutions has grown to become the leading provider of loyalty programs for top financial institutions, insurance companies, and publishers in the U.S.
  • Website
    http://www.affinitysolutions.com
  • Transaction Type
    Venture Equity
  • Transaction Amount
    $21,000,000
  • Transaction Round
    Undisclosed
  • Proceeds Purposes
    This capital will enable Affinity Solutions to rapidly bring to market the next generation of its marketing platform designed to help brick-and-mortar and online retailers acquire new customers and maximize the value of existing customers, across a variety of marketing environments.
  • M&A Terms
  • Venture Investor
    Chestnut Hill Ventures
  • Venture Investor
    Undisclosed