Yahoo! Acquires BrightRoll for $640,000,000

  • Feed Type
  • Date
    11/12/2014
  • Company Name
    BrightRoll
  • Mailing Address
    343 Sansome St. San Francisco, CA 94104 USA
  • Company Description
    BrightRoll helps major brands execute smart video ad campaigns across the industry’s leading publishers, including over half of top 250 websites in the United States.
  • Website
    http://www.brightroll.com
  • Transaction Type
    M&A
  • Transaction Amount
    $640,000,000
  • Transaction Round
  • Proceeds Purposes
  • M&A Terms
    Yahoo is acquiring BrightRoll for approximately $640 million in cash.