Nitro Investors Get $23M in Sapient Stock

A regulatory filing published yesterday showed that Boston, MA-based marketing and technology consultancy Sapient (NASDAQ: [[ticker:SAPE]]) had issued company shares worth $23.4 million in a private stock offering. According to the company, the shares were part of Sapient’s purchase last month of Nitro, an international advertising firm, for approximately $50 million in cash and stock.

Sapient shared the following statement with Xconomy: “Sapient, in connection with its acquisition of Nitro, issued shares of Sapient common stock to Nitro’s principal shareholder, Christopher Clarke, and four minority Nitro investors. As these shares were exempt from registration under SEC Regulation D, Sapient filed an SEC-required Form D to disclose the issuance of the shares. The shares constituted a portion—but were issued independent of the cash portion—of the purchase price for the acquisition.”

Author: Wade Roush

Between 2007 and 2014, I was a staff editor for Xconomy in Boston and San Francisco. Since 2008 I've been writing a weekly opinion/review column called VOX: The Voice of Xperience. (From 2008 to 2013 the column was known as World Wide Wade.) I've been writing about science and technology professionally since 1994. Before joining Xconomy in 2007, I was a staff member at MIT’s Technology Review from 2001 to 2006, serving as senior editor, San Francisco bureau chief, and executive editor of TechnologyReview.com. Before that, I was the Boston bureau reporter for Science, managing editor of supercomputing publications at NASA Ames Research Center, and Web editor at e-book pioneer NuvoMedia. I have a B.A. in the history of science from Harvard College and a PhD in the history and social study of science and technology from MIT. I've published articles in Science, Technology Review, IEEE Spectrum, Encyclopaedia Brittanica, Technology and Culture, Alaska Airlines Magazine, and World Business, and I've been a guest of NPR, CNN, CNBC, NECN, WGBH and the PBS NewsHour. I'm a frequent conference participant and enjoy opportunities to moderate panel discussions and on-stage chats. My personal site: waderoush.com My social media coordinates: Twitter: @wroush Facebook: facebook.com/wade.roush LinkedIn: linkedin.com/in/waderoush Google+ : google.com/+WadeRoush YouTube: youtube.com/wroush1967 Flickr: flickr.com/photos/wroush/ Pinterest: pinterest.com/waderoush/