Incentive Targeting Obtains $2,350,000 Series A Financing Round
Feed Type
Link http://www.venturedeal.com/Search/SearchResultTransactionDetail.aspx?TransactionId=69518a1f-795b-4c7c-ab0d-5932bbbb11c7&Preview=1
Date 5/3/2010
Company Name Incentive Targeting
Mailing Address 10 Tower Office Park Woburn, MA 01801
Company Description Incentive Targeting partners with retail chains to provide a targeted marketing service to manufacturers of grocery and consumer products. Using our service, manufacturers market directly to individual shoppers across our entire retail network—based on each person’s detailed purchase history. Promotions are delivered via any available distribution channels, such as email, direct mail, or register tape. Our patent-pending technology allows non-technical marketing executives to design sophisticated targeted promotions—and measure ROI in real time—directly over the web.