Beringea Invests in Detroit Area Internet Player Startup Livio Radio

Jake Sigal unceremoniously bootstrapped his company out of his guest bedroom in my hometown of Ferndale, MI, about 2 1/2 years ago—tinkering around with the idea of a stand-alone Internet radio. Today, Sigal’s company, Livio Radio, is the recipient of an investment from Beringea, one of Michigan’s largest venture capital firms.

I spoke with Sigal this morning just after the news of the investment came out. Turns out, the house he launched his company in was just a few doors down from where I rented my first place in Ferndale eight years ago. I congratulated him on helping my hometown, and he congratulated me for actually being a working journalist in Ferndale—something that is, unfortunately, getting more rare these days.

Anyway, I’ll write more about Sigal and his company in the future. But, for now, here’s how he describes his product.

“In general, our products are aimed at making Internet Radio accessible,” Sigal says. “So, in addition to Pandora and NPR, we also provide access to over 16,000 live Internet radio stations and, in fact, over 44,000 Internet radio streams.” That includes podcasts and pretty much anything else you can tune in on the Internet.

Neither he nor Beringea will say how much the investment was, but he said it will be used for working capital and to add some new people. He hinted that another announcement will come in the next couple of weeks regarding a device that can play all your favorite podcasts and Internet stations in your car.

That would put Sigal more in direct competition with his old employers at Delphi, where he was project manager for XM Satellite Radio (now merged with Sirius). The future of radio is online, Sigal says, and he is convinced that this investment in his startup helps prove it.

Author: Howard Lovy

Howard Lovy is a veteran journalist who has focused primarily on technology, science and innovation during the past decade. In 2001, he helped launch Small Times Magazine, a nanotech publication based in Ann Arbor, MI, where he built the freelance team and worked closely with writers to set the tone and style for an emerging sector that had never before been covered from a business perspective. Lovy's work at Small Times, and on one of the first nanotechnology-themed blogs, helped him earn a reputation for making complex subjects understandable, interesting, and even entertaining for a broad audience. It also earned him the 2004 Prize in Communication from the Foresight Institute, a nanotech think tank. In his freelance work, Lovy covers nanotechnology in addition to technological innovation in Michigan with an emphasis on efforts to survive and retool in the state's post-automotive age. Lovy's work has appeared in many publications, including Wired News, Salon.com, the Wall Street Journal, The Detroit News, The Scientist, the Forbes/Wolfe Nanotech Report, Michigan Messenger, and the Ann Arbor Chronicle.